Style Story: Rachel Augustine

Rachel Augustine is on a mission to help people eliminate chemicals from their homes.  As a Norwex representative, she loves to show people how easy it is to keep their homes clean using only water, and she is passionate about making a difference! Rachel also has an eye for style!  Her StyleFinder ID® is Natural/Contemporary, Whimsical and her Archetype is “The …

Find Your True Style

Kids.  Work.  Spouse.  A to-do list a mile long.  With all that on your plate, it can be easy to lose sight of who you are anymore.  Becoming disconnected from yourself and your style is all too common.  In fact, it’s the reason behind our proprietary StyleFinder ID® System and how it got its start in the first place. Over …

The Perfect Pair of Jeans in 5 Easy Steps

Ah, the perfect pair of jeans.  Every woman wants to own one, but actually finding them may seem like finding a needle in a haystack.  Yet once you do, it’s magical. Jeans are a staple in most women’s wardrobes, but when it comes to finding a great pair of jeans, knowing where to start can be a bit confusing.  After …

Wardrobe Building Blocks: Secrets Your Mother Never Taught You

Decades-old dresses, ill-fitting jeans and tops that don’t go with anything.  Does this sound familiar?  If this is what’s in your closet at any given moment, then it’s no wonder every day when you go to get dressed you feel, well… DESPERATE. There, I said it.  And I know how it makes you feel because I’ve been there too.  Years …

StyleFinder Turns Two! Here’s Our Story…

Two years ago today, May 1st, 2015, Jim and I first opened the doors to StyleFinder Boutique.  Drawing on my more than 25 years in the fashion industry, our desire was to not only give women a whole new way to shop, but to also provide them with tools to discover their true style and build a wardrobe that’s perfect for who they truly are. …

Jump Start Your Style in 5 Easy Steps

Spring is here and it’s the perfect time to refresh and update your style.  Parties, travel, special occasions and other events are the perfect excuse to take your style to new heights.  But where to start? Sometimes a whole new look can feel overwhelming and you’re not even sure if you’re choosing the right look for you. While you want …

5 Secrets to Dressing Like a French Woman

French women possess that je nais se quoi – that certain something that just feels, well, right when it comes to getting dressed.  It’s something that appears effortless, yet elegant, and always in style!  Their look is memorable, without standing out for the wrong reasons.  You just know that they look beautiful! What do the French know that we don’t?  They …

The Magic of the Dress

What if there were one item of clothing you could put on that could make you look sleek, chic and pulled together, in one fell swoop?  There is – the dress!  I love dresses and have for some time.  In fact, I often favor them over skirts even though they’re not quite as versatile.  And for good reason – dresses …

Forget Age-Appropriate – think Style Savvy!

Recently when talking to a few clients, I was told multiple times how they did NOT want to look age appropriate, as if it were something horrible.  It took me a few moments to really get what they meant.  And then it hit me.  They equate age-appropriate with being matronly.  And matronly was one thing they DID not want to look. …

The Power of the Third Layer (or How to Master Upscale Casual)

One issue I see so many clients dealing with is bridging the gap between looking professional and looking casual. Often, after coming home from work, working from home, or spending time around the house, they slip into sloppy sweat pants and a nondescript tee shirt that is devoid of shape.  Their style is nonexistent and they feel frumpy.  Just hope no …